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Beats By Dre,Dr Dre Headphones 2015

The numbers are astonishing. beats by dr dre According to Beats By Dre,Dr Dre Headphones a recent piece in the Wall Street Journal, Beats revenues increased fivefold between 2010 and 2012 alone, hitting the $1 billion mark. As of this summer, some 59 percent of high-end headphones sold in the U.S. bear the Beats logo. All this despite the fact that the audiophile press has often viewed Beats as underwhelming—or worse—and beats by dr dre studio overpriced. Dre and his co- founder Jimmy Iovine, who together control 75 percent of the company, intend to get Beats not just onto our heads but into our homes and automobiles by expanding into “speakers, audio systems in cars and consumer electronics, beats by dr dre solo hd and a soon-to-be-launched online streaming music service,” as the WSJ reported. Consumer electronics have carried famous-name branding at least since Benny Goodman’s 1957 ad for the Webcor Hi Fi Fonograph, but celebrity-created tech has a rockier history. If you’re a fan beats by dr dre solo of certain adventurous electronic artists—industrial heroes Throbbing Gristle, house music wunderkind Nicolas Jaar, or Björk, who never Beats By Dre,Dr Dre Headphones stumbled across a knob or nodule she didn’t want to fiddle with—you can let the music play on their proprietary gadgets and gizmos.

Monster Beats,Dr Dre Beats 2015

But Beats by Dre is the first mainstream option from a bona fide household name to really break through—tech at least ostensibly engineered by celebrities rarely captures consumer hearts. For the beats by dr dre headphones U2 iPod, Lady Gaga’s Grey Label collaborations with Monster Beats,Dr Dre Beats Polaroid, or Beyoncé’s Samsung B’Phone, check your local landfill. So how did Dre succeed where others failed? Certainly not through technological innovation. By 2008, shoppers looking to close out the world with music had dozens of extremely well-reviewed Beats By Dre UK options available at every price point and level of audiophiliac desire, from Bose’s noise-canceling QuietComfort 3 ($320) to the geek-chic beats by dr dre pro Koss PortaPros ($40). By contrast, Beats by Dre have received, at best, mixed reviews, with critics complaining of sticker shock, poor sound performance, and shoddy construction. (Seriously, just Google “Beats by Dre falling apart” and read the tales of woe.) While Consumer Reports recently graded the new Beats models rather highly, they tempered their praise by acknowledging that you’re mostly paying for the beats by dr dre tour name and the look, not the sound. Which is hardly new. Headphones have been as much a fashion statement as a mini-sound-system at least since the canary-yellow Sony Sports Walkman. Upstarts like Skullcandy (makers of Monster Beats,Dr Dre Beats “the world’s coolest earbud,” per Forbes in 2008) and WeSC (whose wares cheap beats by dr dre landed in a Vogue fashion spread) made a mint with a Swatch-like approach to design, featuring big,

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bold colors in ever-changing combinations. Beats by Dre, for its part, has an instantly recognizable design template; apart from its wireless Bluetooth iterations, Beats’ telltale red cords are the beats by dr dre solo hd headphones upper-body equivalent of the Louboutin sole. In the end, though, Dre is selling something few besides him could credibly offer. In a way, he’s selling the same thing he has since the start of his career. Beats by Dre aren’t really cutting-edge technology. They aren’t trendy fashion accessories at heart, either. Beats by Dre are actually bass-delivery systems. Beats By Dre UK Bass has signified both sex and rebellion at least since Duke Ellington got the ladies on the floor in 1920s. beats by dr dre sale From the Beats By Dre UK rabble-rousing of Sly and the Family Stone’s Larry Graham and Funkadelic’s Bootsy Collins, to Johnny Rotten ditching the treble wail of the Sex Pistols for the dubby rumble of PIL, to American teenagers ditching rock for rap in the late ’80s (and European teenagers doing the same for rave), all the way up to today’s generation waiting for the drop. Bass has always been the quickest way to piss off your parents and dazzle your eardrums.

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